Apple Watch蜂窩通信功能在中國被叫停

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王宇劍 / 2017年10月22日

「撥打電話,收發信息,手錶就搞定」——Apple Watch的這句廣告語在中國只悅耳了一週就被突然消音,因為它的蜂窩通信功能被叫停了,也無任何解釋。這是最近蘋果公司在中國遇到的頭疼事。

據《華爾街日報》近日報道,今年9月22日才在中國上市的蘋果公司Apple Watch Series 3,其蜂窩通信服務僅供中國聯通(China Unicom)的合格客戶使用。但在9月28日之後,Apple Watch的新蜂窩通信服務用戶不再能使用該功能,且沒有解釋原因。之前註冊的用戶目前未受影響。

中國聯通在該公司網站上的一份通知中表示,該蜂窩通信功能此前為試驗階段。中國聯通沒有透露什麼時候可能恢復該功能。

Apple Watch Series 3,被蘋果公司CEO庫克稱為一款特定場景下完全可以取代手機的終極蘋果手錶,通過在面板裡嵌入了一枚天線,使其具備了蜂窩網絡的通訊功能。由此,Apple Watch Series 3終於改變了上一代Apple Watch只能通過藍牙與iPhone手機進行連接才能實現部分通信功能的窘境,徹底擺脫了iPhone的束縛,讓用戶隨時在手腕上實現獨立接聽電話、收發短信、在線聽歌、導航等功能,人機交互變得更加友好和便捷,因此受到市場追捧。中國內地也成為首賣地區。

有分析指,第三代Apple Watch最大優勢是可擺脫手機和無線網絡,透過內建虛擬SIM卡實現獨立通訊功能。但中共當局向來是透過「電信實名制」追蹤用戶信息,該SIM卡由蘋果提供而非內地營運商,給營運商和監管者追蹤用戶身分帶來挑戰,或因此被禁。

這是蘋果公司在中國遇到的最新一個麻煩,但不是唯一的一個。例如,就在不久之前,蘋果還陷入了VPN下架風波。今年夏天,多家翻牆軟件服務商表示,蘋果中國在應用程序商店裡清除了他們的程序,知名VPN服務商ExpressVPN說所有主要VPN的應用都被蘋果中國下架。這事起因是今年1月中共工信部宣布,所有提供VPN的開發商必須從中共政府取得牌照。蘋果表示,其被要求從中國應用商店裡撤掉一些不符合新規的VPN應用。